This Cookie Policy explains how Thrive Human Capital Solutions (dba PropulsionAI) (“Company,” “we,” “us,” and “our”) uses cookies and similar technologies to recognize you when you visit our website at https://getpropulsion.ai (“Website”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.
In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.
What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, Thrive Human Capital Solutions (dba PropulsionAI)) are called “first-party cookies.” Cookies set by parties other than the website owner are called “third-party cookies.” Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.
Why do we use cookies?
We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.
How can I control cookies?
You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.
The Cookie Consent Manager can be found in the notification banner and on our Website. If you choose to reject cookies, you may still use our Website though your access to some functionality and areas of our Website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.
The specific types of first- and third-party cookies served through our Website and the purposes they perform are described in the tables below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):
Essential website cookies:
These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.
Name
rc::f
Purpose
Used to track and analyze user behavior to distinguish humans from bots or automated software.
Provider
www.google.com
Service
reCAPTCHA
Type
html_local_storage
Expires in
persistent
Name
__cf_bm
Purpose
Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Provider
.linkedin.com
Service
CloudFlare
Type
http_cookie
Expires in
30 minutes
Name
_GRECAPTCHA
Purpose
Stores a value used to verify that the user is not a bot
Provider
www.google.com
Service
reCAPTCHA
Type
http_cookie
Expires in
5 months 27 days
Name
rc::a
Purpose
Used to track and analyze user behavior to distinguish humans from bots or automated software.
Provider
www.google.com
Service
reCAPTCHA
Type
html_local_storage
Expires in
persistent
Name
_grecaptcha
Purpose
Stores a value used to verify that the user is not a bot
Provider
getpropulsion.ai
Service
reCAPTCHA
Type
html_local_storage
Expires in
persistent
Name
wglang
Purpose
Stores the visitor’s selected language so that the website is displayed in the correct language on each page load. Without this cookie, the user’s preference would not be remembered across pages.
Provider
app.termly.io
Service
Weglot
Type
html_local_storage
Expires in
persistent
Performance and functionality cookies:
These cookies are used to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionality (like videos) may become unavailable.
Name
__Secure-ROLLOUT_TOKEN
Purpose
Used by YouTube to manage the phased rollout of new features and updates
Provider
.youtube.com
Service
YouTube
Type
server_cookie
Expires in
5 months 27 days
Name
VISITOR_PRIVACY_METADATA
Purpose
Used to store the user’s cookie consent state for the current domain
Provider
.youtube.com
Service
YouTube
Type
server_cookie
Expires in
5 months 27 days
Name
ytidb::LAST_RESULT_ENTRY_KEY
Purpose
Stores the last result entry key used by YouTube
Provider
www.youtube.com
Service
YouTube
Type
html_local_storage
Expires in
persistent
Name
_cfuvid
Purpose
This cookie is set by Cloudflare to enhance security and performance. It helps identify trusted web traffic and ensures a secure browsing experience for users.
Provider
.app.termly.io
Service
Cloudflare
Type
server_cookie
Expires in
session
Name
yt-remote-device-id
Purpose
Stores a unique ID for the user’s device for YouTube
Provider
www.youtube.com
Service
YouTube
Type
html_local_storage
Expires in
persistent
Name
yt-remote-connected-devices
Purpose
Stores a list of connected devices for YouTube
Provider
www.youtube.com
Service
YouTube
Type
html_local_storage
Expires in
persistent
Name
currentPage
Purpose
Tracks the current page the visitor is on to enable page-specific targeting in the Drift chat widget.
Provider
getpropulsion.ai
Service
Drift
Type
html_local_storage
Expires in
persistent
Analytics and customization cookies:
These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.
Name
s7
Purpose
Gather data regarding site usage and user behavior on the website.
Provider
getpropulsion.ai
Service
Adobe Analytics
Type
html_local_storage
Expires in
persistent
Name
_ga_#
Purpose
Used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions
Provider
.getpropulsion.ai
Service
Google Analytics
Type
http_cookie
Expires in
1 year 1 month 4 days
Name
_ga
Purpose
Records a particular ID used to come up with data about website usage by the user
Provider
.getpropulsion.ai
Service
Google Analytics
Type
http_cookie
Expires in
1 year 1 month 4 days
Name
_lfa
Purpose
Used by Leadfeeder to assign a unique visitor ID for B2B lead identification. Collects behavioral data including pages visited, time on site, and IP address to identify visiting companies.
Provider
.getpropulsion.ai
Service
Leadfeeder
Type
http_cookie
Expires in
11 months 30 days
Name
_lfa
Purpose
Used to store and track audience reach for B2B lead identification purposes.
Provider
getpropulsion.ai
Service
Leadfeeder
Type
html_local_storage
Expires in
persistent
Name
_lfa_test_cookie_stored
Purpose
Used by Leadfeeder to test whether the browser accepts cookies before setting the main tracking cookie.
Provider
getpropulsion.ai
Service
Leadfeeder
Type
http_cookie
Expires in
less than 1 minute
Name
_lfa_expiry
Purpose
Stores the expiration date for the Leadfeeder tracking cookie to support lead identification functionality.
Provider
getpropulsion.ai
Service
Leadfeeder
Type
html_local_storage
Expires in
persistent
Name
__Secure-YNID
Purpose
Used by YouTube for security, fraud prevention, and analytics purposes. Helps with login verification and spam detection for embedded videos.
Provider
.youtube.com
Service
YouTube
Type
http_cookie
Expires in
5 months 27 days
Name
_reb2bgeo
Purpose
Stores the visitor’s geolocation used for location-based identification and matching.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
20 days
Name
_reb2bloaded
Purpose
Tracks whether the RB2B script has successfully loaded to prevent duplicate executions.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
1 second
Name
_reb2bref
Purpose
Stores the visitor’s referring URL to attribute visits correctly.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
15 days
Name
_reb2sessionID
Purpose
Holds a temporary session identifier unique to the visitor for use during the active session.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
30 minutes
Name
_reb2buid
Purpose
Stores a persistent unique identifier used in RB2B’s person-level identification process.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
360 days
Name
_reb2bfxf
Purpose
Used for internal tracking within RB2B’s identification framework.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
1 month
Name
_reb2btd
Purpose
Stores data related to RB2B’s identity resolution process for the visitor.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
1 month
Name
_reb2bli
Purpose
Used to link the visitor’s browser session to RB2B’s internal identification records.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
1 month
Name
_reb2bresolve
Purpose
Temporarily stores visitor information while RB2B’s identity resolution process completes.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
Name
_reb2butk
Purpose
Stores a long-term unique token for persistent visitor identification across sessions.
Provider
getpropulsion.ai
Service
RB2B (Retention.com)
Type
http_cookie
Expires in
1 year
If you would like to opt out of visitor identification tracking used by our online data partners, you may do so by visiting https://app.retention.com/optout. For visitors in the European Union who wish to exercise their GDPR rights, please visit https://www.rb2b.com/rb2b-gdpr-opt-out.
Advertising cookies:
These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.
Name
lidc
Purpose
These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn’s marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider
.linkedin.com
Service
LinkedIn
Type
server_cookie
Expires in
1 day
Name
UserMatchHistory
Purpose
These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn’s marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider
.linkedin.com
Service
LinkedIn
Type
server_cookie
Expires in
30 days
Name
eid
Purpose
Used to inform a publisher who the advertiser is, so as to be able to block the displaying of the advertisement on that site.
Provider
app.storylane.io
Service
Criteo
Type
html_local_storage
Expires in
persistent
Name
test_cookie
Purpose
A session cookie used to check if the user’s browser supports cookies.
Provider
.doubleclick.net
Service
DoubleClick
Type
server_cookie
Expires in
15 minutes
Name
_gcl_ls
Purpose
Used by Google Ads to support conversion tracking and advertising functionality.
Provider
getpropulsion.ai
Service
Google Ads
Type
html_local_storage
Expires in
persistent
Name
Priority
Purpose
Used by Bing Ads (bat.bing.com) to manage ad delivery and tracking, ensuring relevant ads are shown to users and performance is measured.
Provider
www.google.com
Service
Microsoft Bing Ads
Type
server_cookie
Expires in
session
Name
VISITOR_INFO1_LIVE
Purpose
YouTube is a Google-owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.
Provider
.youtube.com
Service
YouTube
Type
server_cookie
Expires in
5 months 27 days
Name
YSC
Purpose
YouTube is a Google-owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.
Provider
.youtube.com
Service
YouTube
Type
server_cookie
Expires in
session
Name
bcookie
Purpose
Used to optimize the range of advertising on LinkedIn
Provider
.linkedin.com
Service
LinkedIn Ad Analytics
Type
server_cookie
Expires in
11 months 30 days
Name
_gcl_au
Purpose
Used by Google Ads for experimenting with advertisement efficiency across websites using their services.
Provider
.getpropulsion.ai
Service
Google Ads
Type
http_cookie
Expires in
2 months 29 days
Name
ar_debug
Purpose
Used by LinkedIn Insight Tag for Chrome’s Attribution Reporting API. Generates transitional debugging reports for advertising attribution during the third-party cookie deprecation transition period.
Provider
px.ads.linkedin.com
Service
LinkedIn
Type
server_cookie
Expires in
1 month
Social networking cookies:
These cookies are used to enable you to share pages and content that you find interesting on our Website through third-party social networking and other websites. These cookies may also be used for advertising purposes.
Name
bscookie
Purpose
Cookie used for Sign-in with LinkedIn and/or for LinkedIn follow feature on 3rd party websites
Provider
.www.linkedin.com
Service
LinkedIn Ad Analytics
Type
server_cookie
Expires in
11 months 30 days
How can I control cookies on my browser?
As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser’s help menu for more information. The following is information about how to manage cookies on the most popular browsers: Chrome, Internet Explorer, Firefox, Safari, Edge, Opera.
In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit: Digital Advertising Alliance, Digital Advertising Alliance of Canada, European Interactive Digital Advertising Alliance.
What about other tracking technologies, like web beacons?
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
Do you use Flash cookies or Local Shared Objects?
Websites may also use so-called “Flash Cookies” (also known as Local Shared Objects or “LSOs”) to, among other things, collect and store information about your use of our services, fraud prevention, and for other site operations.
If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions.
Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.
Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.
How often will you update this Cookie Policy?
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.
The date at the top of this Cookie Policy indicates when it was last updated.
Where can I get further information?
If you have any questions about our use of cookies or other technologies, please email us at legal@getpropulsion.ai or by post to:
Thrive Human Capital Solutions (dba PropulsionAI) 3336 Arapahoe Rd suite B189, Erie, CO 80516, USA Erie, CO 80516 United States Phone: (US)(720) 593-8348
Drive Measurable Results at Enterprise Scale
Ready to improve performance across your organization? Share your details below and a member of our team will reach out to you within 24 hours.
PropulsionAI can help you use strategic role design to hire more effectively reduce time to productivity and drive measurable results in your organization.
